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Commercial Interior Design Trend Unexpected Red Theory Truline Construction and Interior Services Manchester

Commercial Interior Design: How to Embrace Unexpected Red Theory

In Commercial interior design theory interior designers are familiar with the fact that red is a colour that evokes strong emotions, from passion and excitement to anger and danger. It is often associated with boldness, energy, and confidence, but also with aggression, violence, and warning. However, red can also be used in surprising and subtle ways to create stunning commercial interior spaces that defy expectations and challenge stereotypes.

In this blog post, we will explore the concept of unexpected red theory, which is a trend that uses red as an accent colour to create contrast, drama, and interest in commercial interior design. We will also look at some examples of how this trend can be applied to different types of commercial spaces, such as offices, hotels, restaurants, and retail stores.

What is Unexpected Red Theory?

Unexpected red theory is a term coined by Homes & Gardens magazine to describe the use of red as an accent colour in interior design. According to the magazine, “unexpected red theory is about using red in small doses to create impact and intrigue. It’s not about painting walls or buying sofas in scarlet hues, but rather adding pops of red through accessories, artwork, lighting, or furniture.”

The idea behind this interior design trend is to use red sparingly and strategically to create focal points, highlight features, or add warmth and personality to a space. Red can also be used to create contrast with other colours, such as neutrals, pastels, or dark tones, to create a dynamic and balanced colour scheme.

 

Commercial Interior Design Trend Unexpected Red Theory Truline Construction and Interior Services Manchester

The benefits of using red in commercial interior design are manifold. Red can:

  • Attract attention and stimulate interest
  • Enhance brand identity and recognition
  • Convey a sense of luxury, quality, and sophistication
  • Evoke positive emotions such as excitement, enthusiasm, and optimism
  • Boost energy, creativity, and productivity
  • Encourage social interaction and communication

How to Apply Unexpected Red Theory to Commercial Interior Design

The key to applying unexpected red theory to commercial interior design is to use red sparingly and strategically. Here are some tips on how to do that:

  • Choose the right shade of red for your space. There are many shades of red, from bright and vibrant to deep and muted. The shade you choose should match the mood, style, and purpose of your space. For example, a bright red might work well for a playful and creative office space, while a dark red might suit a sophisticated and elegant hotel lobby.
  • Use red as an accent colour rather than a dominant colour. Red can be overpowering if used too much or too large. Instead of painting walls or covering floors in red, use red as an accent colour to add pops of interest and contrast. You can use red in accessories, artwork, lighting fixtures, furniture pieces, or even plants.
  • Balance red with other colours. Red can create a striking contrast with other colours, but it can also clash or overwhelm if not balanced properly. To avoid this, use red with colours that complement or contrast it well. For example, you can pair red with neutrals such as white, black, grey, or beige for a classic and elegant look; with pastels such as pink, blue, or green for a soft and soothing look; or with dark tones such as navy, purple, or brown for a rich and dramatic look.
  • Experiment with different textures and materials. Red can also create interest and variety by using different textures and materials. For example, you can use red velvet for a luxurious and cosy feel; red leather for a sleek and modern feel; red metal for an industrial and edgy feel; or red wood for a natural and warm feel.

 

Commercial Interior Design Trend Unexpected Red Theory Truline Construction and Interior Services Manchester

Examples of Unexpected Red Theory in Commercial Interior Design

To inspire you further, here are some examples of how unexpected red theory can be applied to different types of commercial spaces:

  • Office: In office interior design red can be used as an accent colour to add energy and personality to the otherwise neutral space. Red chairs, lamps, artwork, and plants can create focal points and contrast in the open-plan layout.
  • Hotel: In a hotel lobby red can be used as an accent colour to create drama and sophistication in the dark-toned space. A red sofa, curtains, rug, and flowers add warmth and luxury to the space.
  • Restaurant: In restaurant interior design red can be used as an accent colour to create interest and intrigue in the minimalist space. Red pendant lights, chairs, napkins, and menu boards add pops of colour and contrast to the white and wood space.
  • Retail: In retail store design red can be used as an accent colour to create impact and identity in the space. A red shelving units, display cases, and signage add brand recognition and quality to the space.

 

Commercial Interior Design Trend Unexpected Red Theory Truline Construction and Interior Services Manchester

The Unexpected Red Theory TikTok Trend

The Unexpected Red Theory has taken to TikTok with users such as Taylor Simon discussing their take on it here.

@intayriors

UNEXPECTED RED THEORY #unexpectedredtheory #greenscreen

♬ original sound – Taylor Simon

Conclusion

Unexpected red theory is a trend that uses red as an accent colour to create stunning commercial interior spaces that defy expectations and challenge stereotypes. By using red sparingly and strategically, you can create contrast, drama, and interest in your commercial interior design. Red can also enhance your brand identity, convey a sense of luxury, evoke positive emotions, boost energy, and encourage social interaction.

 

Lean more in our YouTube short here….

 

 

If you are looking for a commercial interior design company that can help you apply unexpected red theory to your space, contact us today. We have the expertise, experience, and creativity to create commercial spaces that are functional, beautiful, and innovative.

You can also check out our insights (News & Insights | Truline (truline-cis.co.uk)) for more tips and insights on office fit out trends, best practices and case studies.

 

 

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